Hairdryer / TESCO

We developed a range of hairstyling products including this hairdryer and hair straighteners for the supermarket, Tesco’s own brand.

I worked closely to realise the form language across the range of products, combining the industrial design with technical requirements around airflow and manufacturing.

Concept by Tej Chauhan

Date: 2017
Client: Tej Chauhan for Tesco
Role: 3D Refinement