Pushchair System

This was a pushchair travel system concept created for a nursery retail client. Their existing range of products were sourced from various suppliers resulting in an incoherent look and feel. We defined a design language and implemented it in a new product line-up for the client’s own-brand range of pushchairs.

We worked closely on the 3D development with the client's in-house product development team of engineers and their supplier in China to thread the design through from concept refinement to production ready industrial design data.